Remember: Building strong connections takes time and consistency. It requires an ongoing effort over months and even years to grow...

Unrealistic expectations can lead to disappointed and unsatisfied clients. However, you can take steps to avoid going down that path....

If someone sends you a referral and you do a great job, the sender’s social status with the client you helped is enhanced. Conversely, if...

Some buyer clients may change their minds and decide they’re not ready to buy a home. Just because they are pausing their home search...

Successfully convert prospects into clients by employing these three skills during meetings. Find a Personal Connection Before any...

You should never stop learning in the real estate industry. From exciting technology to better networking, there are always opportunities...

Why find all of your new clients yourself, when you can recruit current and former clients to help grow your business? Client referrals...

Podcasting is a great way to connect with prospects and clients and show them you are a knowledgeable professional. Real estate...

You know how qualified you are to help clients realize their real estate dreams. But don’t assume that current and future clients know...

Setting boundaries with clients and standards for how you want to be treated professionally can be an important step in your business and...

Many companies develop “personas” and “customer journeys” to connect with and provide better service to their customers. Luckily, you can...

Not every client is going to be the right fit for you. Watch this Texas REALTOR® Magazine Minute for advice about the benefits of saying...

As a REALTOR®, you’ve pledged to protect and promote the interests of your clients—and sometimes that means having to disagree with them....

The way you apply the Code of Ethics to your business may depend on whether someone is your client, a customer, or a prospect. For...