What lessons from previous jobs or other parts of your life do you bring to real estate? REALTORS® shared their takeaways from working in...

You just sold a house or found the dream home for your buyer. It’s time to celebrate your client’s success and your hard work. On your...

Although you aren’t a key player in an appraisal, here are a few reminders of how the appraisal process works and your options for...

Think of branding as how you introduce yourself and your business to clients. A strong brand helps you stand out in the market. You will...

Whether your clients are moving out or moving in, they may benefit from completing an inventory of their personal possessions. An...

When you use the term REALTOR® to describe yourself or your business, you are telling others that you are more than a real estate license...

Your bank, credit card, and even social media accounts now require some form of two-factor authentication for access. That’s due to...

You introduce yourself and your business to potential clients with your branding. (If you don’t have a branding strategy, see these...

Unpleasant smells can drive away prospects and cost your clients money in the form of fewer, lower, or no offers. But home smells are a...

Seniors Real Estate Specialist Designation Course The SRES designation course helps real estate professionals develop the...

When you search for your business online, you will most likely find your website or a basic business listing. And while that is a great...

If your marketing focuses only on traditional, outbound efforts—direct mail, cold calls, email blasts—you’re missing huge opportunities....

Making the most of your advertising dollars means understanding the ways ads are measured. The formulas below are common metrics used in...

Fair housing doesn’t stop being a priority at the end of Fair Housing Month in April. Offering equal opportunities should be a daily part...

Most people have their phones with them morning to night, so what better way to get in front of prospects than texting, right? If you...

If you’re looking for a professional to help with your taxes, make sure that person understands both the real estate industry and IRS...

Do you frequently write down notes on scrap paper only to recopy them into your records later? Are you relying on your memory or...

You can schedule every waking minute of every day, but that won’t help you better manage your time if you can’t stick to the schedule....

Limited inventory in most Texas markets has led to fierce competition for purchasing homes. Buyers should prepare for the possibility of...

Advertising can increase your business, but there are also many low-cost ways you can make a big impression. Optimize Your Social Media A...